STUDIO BLUP is a London based content creation house with over ten years experience carving out a place at the top of European design. BLUP live, learn and connect brands to the new culture using exclusive 'emerging culture' insights, strategy and design working with the likes of Hasbro, Sony Music, Nike, Nerf, the BBC, Coty, EA Sports, MTV, JD Sports, Smirnoff...



BASED ON THE ARTCLE BY DEREK YATES & JON L WALTERS FOR EYE MAGAZINE>>>

Studio Blup is in the vanguard of the change. They create work that is a product of its time and place and recognise the necessity to initiate and build their own platforms. Initiatives like BLUP:GEN (trendsetters network) and BLUPX (their events) allow the BLUP team to be 3 steps ahead, demonstrating their unique expertise to potential clients and build a following that is proof their work connects to the audience.

In the BLUP world Kate Moss is reimagined as an ebony goddess and horses from classical culture rear up through barbed wire and Mercedes logos. It’s an intoxicating cocktail and one that feels very much rooted in the here and now. BLUP were born into digital culture. They’re ideally positioned to exploit emerging platforms because their work has evolved through their practice. Every new project is augmented by technological advance and their process evolves relentlessly, just like the culture that feeds their ideas.

BLUP isn’t like other agencies. A brand in its own right, they have over 50,000 fans online and their own apparel range. Since 2012, they’ve been creating award winning content and experiences. Their mantra of ‘Live the culture, learn the culture, deliver the culture’ provides them with an organic dynamism that ensures their work and ideas are not a transient trend. If you are interested in the future direction of our industry, we believe it looks more like Studio BLUP than the monoculture that exists in far too many creative boardrooms.

"STUDIO BLUP IS THE VANGUARD OF THE CHANGE..."